The United States imposed 50% tariffs on Canadian cosmetics and a wide range of other goods on August 22, 2026, one day after bilateral trade negotiations between the two countries collapsed. The measure affects approximately $20 billion worth of Canadian exports annually, representing about 5% of total US imports from Canada. Ottawa hit back by announcing its own retaliatory tariffs of up to 50% on approximately $20 billion worth of US imports, with select measures taking effect September 8, 2026. The Canadian cosmetics sector, particularly brands established in Quebec’s production ecosystem, faces mounting financial strain, with companies like L’Oréal, Estée Lauder, MAC Cosmetics and Deciem (The Ordinary) directly exposed to disruptions in the North American supply chain.
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