Pierre, who manages a Micromania store in Nice, became a viral figure after attempting to fend off looters on October 17. A photograph of him standing in front of a Dragon Ball poster inspired the French Goku Hero memecoin, ticker PIERRE, which was launched on Solana without any demonstrated connection to the shop owner or the company. On October 19, the token had a market capitalization of about $1.7 million and $5.9 million in 24-hour trading volume. By November 2, its market capitalization had fallen to roughly $10,600, a decline of more than 99%, while police continued investigating the assault.
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