A new generation of AI-born super-rich individuals is transforming the luxury market by favoring ultra-personalized purchases and cryptocurrency payments. Flexjet reports that the average age of its clients has dropped by ten years, with owners in their twenties paying via WhatsApp in bitcoin or stablecoins. Princess Yachts sold five units of its X90 model, priced over 10 million pounds, to American clients before its official launch. In San Francisco, the median price of single-family homes rose by nearly 25% in one year, fueled by these new fortunes. Luxury players must now accept crypto, move fast, and offer radical personalization to attract this clientele.
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