Tottenham’s record-breaking New Zealand friendly spotlights the quiet growth of sports fan tokens

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Tottenham beat Auckland FC 2-0 at Eden Park in front of the largest men’s match crowd ever assembled in New Zealand. The London club, one of the Premier League’s most aggressive crypto adopters, launched the $SPURS token in late 2023 through a partnership with Socios.com on Chiliz Chain. Kraken became the club’s official crypto and Web3 partner in July 2024, with a sleeve sponsorship deal on the jerseys. The $SPURS token currently trades around $0.125 with no notable market impact following this fixture. The broader Chiliz ecosystem includes tokens for major clubs like FC Barcelona, Paris Saint-Germain and Juventus.

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Telemac
Telemachttp://cryptoinfo.ch
Passionné de nouvelles technologies, j’explore l’univers de la blockchain et des cryptomonnaies pour partager l’actualité et les innovations du secteur.

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