Robinhood announced on October 7, 2026 the addition of $25 million worth of Bitcoin to its corporate balance sheet, representing approximately 294 to 300 BTC at an average price near $84,960. Johann Kerbrat, Senior Vice President and General Manager of Crypto and International, framed the acquisition as a deliberate signal of commitment to the Bitcoin ecosystem. With a market capitalization around $100 billion, this amount represents a modest yet meaningful allocation for the publicly traded fintech platform. Robinhood already holds approximately 185,000 BTC ($15.5 billion) in custody for customers, plus other cryptocurrencies totaling around $25 billion. This first proprietary purchase aligns with a growing trend of corporate Bitcoin adoption as a reserve asset.
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