IPX named Ja Rule president of its celebrity board of advisors and founding shareholder of the company. The GRAMMY-nominated, multi-platinum artist is already a celebrity co-founder and shareholder of IPX. He will help define projects, financing and production so that artists, athletes, creators and fans can retain their intellectual property rights. IPX has a roster of 200 celebrities and describes itself as an agentic operating system for intellectual property and an on-chain launchpad for projects.
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