According to a CoinShares survey of affluent investors across seven countries, the February 2026 crypto market downturn did not dampen appetite for digital assets. The main motivations cited were long-term appreciation and diversification, not speculation, with only 6% of respondents identifying as short-term traders. Bitcoin remains the most widely held digital asset, owned by 80% of digital asset investors, and 77% of respondents believe BTC will play a major role in tomorrow’s global financial system. A gap between affluent investors and their financial advisers remains notable: four in ten respondents in Switzerland, France, the US and Germany consider advisers to be overly cautious about cryptocurrency.
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