MiCA regulation is changing which stablecoins regulated European platforms can offer, but global demand for USDT remains unaffected. Argentine platform Lemon processed $9.3 billion in total volume in 2025, up 60% year-on-year, with 1.8 million transactional users and 45% growth in stablecoin volume. Daily users on Binance Smart Chain rose from approximately 318,000 in June 2024 to 1.56 million by July 2026, while Tron saw its user base increase 44% to around 908,000. Users do not choose a stablecoin solely because it is available on one regulated platform, but because counterparties use it, liquidity is deep, and it works across many markets. Institutional interest in euro-denominated stablecoins is growing, although the dollar remains the primary benchmark in global crypto markets.
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