Tim Cook leaves his position as Apple CEO on Tuesday, September 1, without ever putting a single Bitcoin on the company’s balance sheet. Despite holding $146.5 billion in cash and marketable securities, Apple consistently refused to invest in Bitcoin, a stance Cook confirmed in November 2021 while disclosing he personally owned crypto. The numbers vindicate him: Apple shares surged 82% to $319.70 Friday from $175.35 at the end of 2021, while Bitcoin traded around $77,244 Sunday, up 12% from its record. John Ternus, a hardware engineer with 25 years in devices, succeeds Cook who remains executive chairman. Reports in 2025 tied Apple to early talks about using stablecoins to reduce settlement costs.
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