Mexico City is investing in the renovation of 500 football pitches ahead of the 2026 World Cup, with a focus on accessibility for disabled players and youth development. This major infrastructure project tied to the world’s largest sporting event has no connection to the crypto sector, unlike the 2021-2022 cycle when Crypto.com paid $700 million to rename the Staples Center in Los Angeles and FTX sponsored the Miami Heat arena. The 2026 World Cup will be the largest in history with 48 teams across three countries. The collapse of FTX, the implosion of Terra, and intensified regulatory crackdowns have visibly reduced the crypto sector’s engagement in major sports sponsorships.
Source: Read the original article
