The Smarter Web Company PLC purchased 11.89 Bitcoin at a price of £47,052 per unit on August 3, 2026, bringing its total holdings to 2,712 BTC. The company’s net average purchase price stands at £82,886 (approximately $111,548) per Bitcoin, nearly double the current market price of around $63,000, resulting in significant unrealized losses. The UK-based firm has invested a total of £224.8 million in Bitcoin net of sales, with gross purchases totaling £233.5 million. To finance its strategy, the company drew £18.5 million from a Coinbase credit facility at a 6% variable interest rate and raised £1.016 million through share issuances. Q2 2026 Bitcoin yield came in at -4.80%, indicating a dilution of shareholder exposure to Bitcoin.
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