Pudgy Penguins announced the launch of trading cards in Target stores, extending its Ethereum-based NFT collection into mainstream consumer products. Over one million toys were sold in the 12 months leading up to May 2024, with physical products available in over 2,000 Walmart stores since 2023. The licensing model allows NFT holders to receive 5% of net revenue from physical products featuring their individual penguins. In gaming, the project surpassed one million downloads for its mobile game Pudgy Party, but announced it would halt development to focus on Pudgy World, a browser-based game.
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