A study by the Autorité des marchés financiers (AMF) focused on retail investors in CAC 40 stocks reveals that their activity reacts more to the volume of messages posted on social media than to their positive or negative tone. The contradictory opinions omnipresent on these platforms generate anxiety that leads investors to increase their content consumption and change their strategy according to their feed. This instability can result in multiplying transactions, intervening after the most significant moves, and alternating between doubt, enthusiasm, fear and regret. The AMF emphasizes that the real challenge for investing serenely lies not in gaining access to more information, but in having an analytical framework capable of prioritizing information and determining in advance what truly deserves their attention.
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