Liga MX appointed Francisco Iturbide as its new president on July 24, 2026, replacing Mikel Arriola who had become commissioner and president of the Mexican Football Federation in December 2024. Iturbide, who joined Liga MX as an intern eleven years ago, will lead a new legal entity called Liga Mexicana de Futbol Profesional A.C., which will give the league operational independence while maintaining its relationship with the federation. This governance structure is modeled after the English Premier League: all eighteen Liga MX clubs will have equal voting rights and four specialized committees have been established in sports, commercial, ethics, and good governance. This restructuring comes ahead of the 2026 World Cup, co-hosted by Mexico, the United States and Canada, providing the league with a strategic opportunity to negotiate its own commercial deals with international sponsors and broadcasters.
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